Print Media Coverage of Local Festivals and Its Impact on Cultural Preservation in Argungu Local Government, Kebbi State
- Project Research
- 1-5 Chapters
- Abstract : Available
- Table of Content: Available
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- NGN 5000
Chapter One: Introduction
1.1 Background of the Study
Local festivals are significant cultural events that preserve and promote heritage, traditions, and community identity. In Argungu Local Government, Kebbi State, the famous Argungu Fishing Festival is an emblem of cultural pride, attracting national and international attention. Print media plays a crucial role in documenting and promoting such events, fostering cultural preservation and encouraging tourism. Through feature stories, photojournalism, and event reporting, newspapers and magazines capture the essence of local festivals, ensuring their continuity and relevance in an evolving society (Bello & Ibrahim, 2023). However, inadequate or biased coverage may hinder the full potential of these festivals in preserving cultural heritage. This study explores the extent of print media coverage of local festivals in Argungu and its impact on cultural preservation.
1.2 Statement of the Problem
While print media has contributed to the documentation and promotion of local festivals in Argungu, challenges such as limited resources, inconsistent reporting, and lack of depth undermine its effectiveness in cultural preservation. This raises concerns about the adequacy of print media in ensuring the sustainability of such festivals amidst globalization and modernization. This study investigates the gaps in media coverage and assesses its impact on cultural preservation in Argungu Local Government.
1.3 Objectives of the Study
1. To examine the extent of print media coverage of local festivals in Argungu Local Government.
2. To evaluate the role of media coverage in promoting cultural preservation.
3. To identify challenges faced by print media in reporting local festivals.
1.4 Research Questions
1. How extensively does print media cover local festivals in Argungu Local Government?
2. What is the impact of media coverage on cultural preservation in Argungu?
3. What challenges hinder effective print media reporting of local festivals?
1.5 Research Hypotheses
1. Print media coverage significantly contributes to the cultural preservation of local festivals in Argungu.
2. Challenges such as inadequate funding and limited access to information reduce the effectiveness of media coverage.
3. Improved reporting practices can enhance the role of print media in cultural preservation.
1.6 Significance of the Study
This study highlights the role of print media in preserving cultural heritage, offering insights for media professionals, cultural advocates, and policymakers. It emphasizes the need for comprehensive and consistent coverage of local festivals to ensure their sustainability and relevance.
1.7 Scope and Limitations of the Study
The study focuses on print media coverage of local festivals in Argungu Local Government, Kebbi State. Other forms of media and regions are excluded.
1.8 Operational Definition of Terms
• Local Festivals: Cultural events celebrating traditions, such as the Argungu Fishing Festival.
• Cultural Preservation: Efforts to maintain and promote cultural heritage and traditions.
• Print Media: Newspapers and magazines that report on cultural events and issues.
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